Leadership

Built by operators, not bankers.

Operators first: this team has run the work. Between them: a Navy veteran and White House alumnus, a CPA, and technicians who moved up through sales and management into the seats they hold now.

Leaders across the platform

01 / 03

Executive team

The operators accountable for how the platform runs.

3 leaders

Seth, a Navy veteran and White House alumnus, leverages over 30 years of leadership experience to drive operational excellence and strategic growth.

Seth R

Chief Operating Officer
As Chief Data Officer, Luisa excels in financial operations analysis, driving budget optimization and operational efficiencies with her Six Sigma certified background.

Luisa D

Chief Data Officer
As CFO, Jeff Cooper, JD, CPA oversees finance functions, acts as a key advisor to management, and drives M&A initiatives with advanced data and AI technologies for strategic growth.

Jeff C

Chief Financial Officer

02 / 03

Finance & sales operations

The people who turn shared infrastructure into partner-level results.

4 leaders

Taylor leverages 16 years of hands-on experience across operations, from technician roles to sales and management, to support teams in achieving operational excellence.

Taylor E

Vice President of Sales Operations
Experienced financial leader with a proven track record in strategic planning, financial analysis, and building robust financial frameworks for the largest national consolidators.

Tim L

Vice President of Finance
Meticulous expense controller with expertise in cost management, budget oversight, and financial compliance.

Juan D

Expense Controller
Results-driven income controller specializing in revenue optimization, financial reporting, and maximizing profitability.

Felix G

Income Controller

03 / 03

Sales & operations

Group Support Team leaders embedded with partner companies — every one of them has run the work they now support.

6 leaders

Max, with nearly two decades of experience, channels insights gained from industry pioneers into driving meaningful impact and fostering growth within the trades.

Max S

Vice President of Sales and Operations
Zach, with 24 years of experience rooted in a legacy-driven journey, applies his expertise to align teams, implement strategic plans, and drive growth in plumbing operations.

Zach H

Vice President of Sales and Operations
Michael, a ServiceTitan expert with 13 years of experience in the trades, specializes in leveraging data-driven decisions to drive growth and profitability.

Michael B

Vice President of Sales and Operations
Bradley, with 28 years of industry experience and a proven track record in management and training, utilizes his expertise and insight to drive success for one of the platform's oldest and largest partners.

Bradley S

Vice President of Sales and Operations
Nick, with over 20 years in the home service industry, combines his expertise and passion to empower business owners and technicians to achieve and exceed their goals.

Nick C

Vice President of Sales and Operations
Luis, with 12 years of experience, specializes in driving revenue growth and realigning businesses through strategic solutions that streamline operations, empower teams, and deliver a personal, lasting impact.

Luis M

Vice President of Sales and Operations